Influencer marketing is one of the most effective tools in digital communication today. Learn how different platforms work, how to target specific audiences, and which success factors are crucial. You will learn to use social media strategically, select suitable influencers, and plan and implement impactful campaigns.
The eLearning course can be started at any time (no attendance required & flexible scheduling).
eLearning: Influencer Marketing
Expert*in des bfi
Gain digital visibility and increase your reach
20260172Description
Requirements
- Internet access, a webcam, and a microphone are required for participation.
- After payment of the course fee, the eLearning course will be activated for you, and you will receive your login details via email.
- After payment of the course fee, the eLearning course will be activated for you, and you will receive your login details via email.
Notes
Teaching and learning materials:
- Scripts: Scripts with practice-oriented content are available on our digital learning platform at any time.
- Practice questions: Control and core questions are provided for exam preparation.
- Interactive exercises: Interactive exercises with didactic added value.
- Audiobooks: Audiobooks based on the scripts are ideal for on-the-go learning.
- Learning videos: Learning videos are partially available as support on our digital learning platform.
Content support & technical assistance:
- Subject-specific support: Content-related assistance is guaranteed throughout the certificate course.
- Technical support: Assistance with technical questions regarding the digital campus is provided.
Examination modalities:
- Multiple-choice exam: Each module must be completed with an MC exam.
- No exam registration required: Exams can be taken at any time without prior registration via the online campus.
- Exam duration: You will receive 40 exam questions per MC test. The exam duration is 30 minutes. Multiple attempts per exam are possible.
- Scripts: Scripts with practice-oriented content are available on our digital learning platform at any time.
- Practice questions: Control and core questions are provided for exam preparation.
- Interactive exercises: Interactive exercises with didactic added value.
- Audiobooks: Audiobooks based on the scripts are ideal for on-the-go learning.
- Learning videos: Learning videos are partially available as support on our digital learning platform.
Content support & technical assistance:
- Subject-specific support: Content-related assistance is guaranteed throughout the certificate course.
- Technical support: Assistance with technical questions regarding the digital campus is provided.
Examination modalities:
- Multiple-choice exam: Each module must be completed with an MC exam.
- No exam registration required: Exams can be taken at any time without prior registration via the online campus.
- Exam duration: You will receive 40 exam questions per MC test. The exam duration is 30 minutes. Multiple attempts per exam are possible.
Course content
- Module 1: Digital Marketing & Marketing 6.0
- In this module, you will learn to identify and explain key tools and concepts of digital marketing. Additionally, you will discover how to select and effectively apply appropriate digital marketing measures.
- Module 2: Social Media & Influencer Marketing
- In this module, you will acquire fundamental knowledge about social media and influencer marketing. You will learn to analyze marketing strategies, evaluate their impact, and understand how influencers can be effectively integrated into communication strategies.
- Module 3: Agile Marketing & Agile Project Management:
- In this module, you will gain practical foundational knowledge of agile project management and agile marketing, learn about agile methods, and discover how to integrate them effectively into projects.
Target group
- Marketing professionals: Individuals who wish to deepen their expertise in social media and influencer marketing and apply it effectively.
- Social media managers: Individuals who want to leverage current trends and develop successful communication strategies.
- Communication officers: Individuals who aim to integrate influencers into their marketing strategy and increase their reach.
- Career changers: Individuals from other fields who want to acquire in-depth knowledge of influencer marketing.
- Beginners: Individuals without prior knowledge who wish to learn the fundamentals of social media and influencer marketing in a practical way.
- Social media managers: Individuals who want to leverage current trends and develop successful communication strategies.
- Communication officers: Individuals who aim to integrate influencers into their marketing strategy and increase their reach.
- Career changers: Individuals from other fields who want to acquire in-depth knowledge of influencer marketing.
- Beginners: Individuals without prior knowledge who wish to learn the fundamentals of social media and influencer marketing in a practical way.
Date information
Valid from 01.01.2026 to 31.12.2026
Language of instruction: German
495,-
To book this course, please log in and activate your Education Voucher in your Education Pass.
Course provider: Kärntner Berufsförderungsinstitut GmbH
Course provider: Kärntner Berufsförderungsinstitut GmbH
For questions about course content, please contact:
Kärntner Berufsförderungsinstitut GmbH
info@bfi-kaernten.at057878Courses you might also like
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